Lou Mora

28 Feb

The Photography of Lou Mora

Some people say that lifestyle photography was invented by a cartel of evil advertisers in order to sell aspirational products to unsuspecting consumers seeking to fill the emotional void they feel inside that modern living created. Personally, I think that’s bullshit. Especially when looking at lifestyle photography as good as Lou Mora‘s. The brother isn’t selling anything – except some serious aesthetic talent. His photography just feels so right. It evokes fun afternoons spent with friends and the wind in your hair. Mora is a deft hand and portraits too and recently took out the Go Indie photography competition in the Pro Portraiture category.

Check out some of his photos in the gallery below and see more at his website.

[via NOTCOT]


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