Obamarama

30 Sep

Barack Obama has been written off as too aloof, too elitist, too effete, too liberal and too inexperienced. But look at him above in one of my favourite photos of the campaign: too cool. Seriously, if America can get a world leader in the White House who likes to knuckle-knock it out with his wife every now and then – it can only  be a good thing. The photo was taken just moments before Obama stepped to the podium to acknowledge that he would be the first black candidate nominated by a major party for president of the United States. In this revealing moment, style mattered more than substance, and personalities more than policies. Image politics – it does work.

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